The new milk chocolate was introduced to the British market in 1905 and, with its unique flavour and texture, quickly became the market leader. Milk chocolate was first made by Cadbury in 1897 by blending milk powder with the basic chocolate ingredients of cocoa butter, cocoa mass and sugar. By today’s standards the chocolate wasn’t particularly good – it was very coarse and dry and neither sweet nor milky enough. Cadbury Dairy Milk Miniatures – Bitesize bars of dairy milk chocolate. These make great little gifts, or a nice treat with your coffee.